Newsletter for Friday January 30, 2015

Lettuce Eat Well Farmers' Market is held each Friday year-round at Cheviot United Methodist Church 3820 Westwood Northern Blvd. 45211. 
Winter schedule:  The market is now on its winter schedule, which means market is held every Friday from 3:30 - 6:30 P.M.  Please read all the pertinent information about the winter market elsewhere in this newsletter.
Location: usually in the church's Werner Lounge.  Follow the sign that says OFFICES and we will be right inside that entrance.  Please note that this location could vary depending on other activities taking place at the church.  Follow the happy voices and you'll find us.




FOOD FOR THOUGHT
How cheap is "cheap" food, actually?  Do I really want to keep paying the external costs of "cheap" food, or do I want to simply pay the farmer a fair price?  Important questions to grapple with.  Perhaps this brief video can help shed some light on the actual costs of "cheap" food.  http://video.pbs.org/video/2365168360/


AT THE WINTER MARKET
Products-A-Plenty  
If you haven't been to market this winter because you think there isn't much there, you are in for a pleasant surprise.  We encourage you to stop by this Friday and you'll see that our vendors have you covered from breakfast to bedtime snack.  There is a large selection of produce, including potatoes, onions, carrots, cabbage, salad and cooking greens, beets, turnips, winter squash, and more.  Of course we have many other products, both food and non food.  You'll find eggs, local honey, olive oil, breads, healthy potato chips, baked goods, totally yummy cheeses, tea blends, a variety of handcrafted soaps, and lots more.  You can find more information about our vendors and their products on the Vendor page of the market website http://lewfm.org/Vendors.html   



REMINDERS
While some of you are long-time readers of the newsletter, people who are new to the market are reading the newsletter for the first time; therefore, the Reminders section is included each week so new folks can see what's happening around the marker and around town.   


Say Cheese, Please
We are happy to inform you that Jenny the Pie (& Lots More) Lady is now carrying yummy cheeses made by Laurel Valley Creamery.  When Jenny introduced these cheeses at our market recently they quickly became very popular.  The list in the picture is only a few of the types she will be carrying.  And you can sample before you buy. 

Some background on the producers:  Celeste Nolan is the head cheese maker at Laurel Valley Creamery and her husband, Nick Nolan, is the head cow milker.  Yes, this is truly a mom and pop operation.  Well, the kids likely help out also as you can see in their video, "From Grass to Cheese, the Nolan  Family Farm."  http://vimeo.com/9183839    

We thank Jenny for again expanding her horizons to continue to bring such quality foods to LEWFM.  We love you, Jenny! 

 




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IMPORTANT INFO ABOUT WINTER MARKET
Although all the vendors will have items that customers can purchase the day of market, if you would like to SAVE 10% on your purchases you can do so by pre-ordering your items from each of the vendors.  You can pre-order while you are market each week, or if you won't be at market and would like information on how to place your pre-orders, email us at lewfmlocal@gmail.com.  You can also find more information about how to pre-order and SAVE 10% by visiting the market's website lewfm.org   Or you may call Mary at (513) 481-1914.

The SAVE 10% offer is not valid on meat and craft purchases.  
      

For a full listing of our vendors, their products, and services including:
  • Kids & Krafts (available starting at about 4:15), where the kids can have loads of fun so you can leisurely shop the market
  • Many food and non-food items
  • and a list of vendors who accept credit cards
Check out our Vendors.

You can also see up-to-the-minute news on the market's Facebook page https://www.facebook.com/lewfm.org


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Produce Perks
For those who noticed the new logo at the bottom of the newsletter recently and wondered what it means, here is the good news about a new program that began this summer.  Produce Perks is an incentive program that is meant to encourage and help those who receive EBT (formerly known as food stamps) purchase more produce.  Produce Perks is a dollar for dollar match (up to $10), with the matching dollars used on produce.  The Produce Perks website offers the following additional information:
“Produce Perks” is an initiative modeled after a similar program in Cuyahoga County.  It is administered by OSU Extension, Hamilton County as a partnership of OSU Extension, Hamilton County; the City of Cincinnati Health Department; and the City of Cincinnati Creating Healthy Communities initiative.  Focus is on access and affordability of healthy fruits and vegetables for under-served consumers. 
Produce Perks are incentive tokens given to customers at participating farmers’ markets who use an Ohio Direction Card (“electronic benefits transfer” or EBT card) to purchase food.  A customer wishing to use their food assistance benefits can swipe their card at one central terminal, located at participating market’s information booths, and ask to withdraw a desired amount. The market provides tokens for the transaction and additional Produce Perks that can be spent on fruits and vegetables.  As the name suggests, Produce Perks are only good for purchasing fruits and vegetables.  All other tokens purchased with the Ohio Direction Card are good to use on eligible items at the market.           
Please help us spread the word about this very worthwhile program.  One way to help get the word out is to stop by the market management booth to pick up brochures to share with those you know who receive EBT benefits.  You could also leave brochures at your church, doctor or dentist's office, or any locations that would permit you to do so. 


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Please share this newsletter with friends and family to help spread the word about LEWFM!

We hope to see you real soon at Lettuce Eat Well Farmers' Market!