Newsletter for Friday June 17, 2016

Summer Market schedule: Each Friday 3:00 - 7:00

NO MARKET JUNE 24, 2016

Lettuce Eat Well Farmers' Market is held inside year-round for your shopping comfort at Cheviot United Methodist Church 3820 Westwood Northern Blvd. 45211.  The market is held in the church's Narthex, which is just inside the main entrance of the church.  Please note that this location could vary depending on other activities taking place at the church.  Follow the happy voices and you'll find us.  


THIS WEEK'S HIGHLIGHT
Chard; Quick, Easy, and Nutritious, Using all Parts of the Veggie 
Greens continue to be abundant at market, so I decided to highlight one this week.  This decision was also inspired by a recent conversation with a customer.  The customer was not aware that the stems of chard are edible.  To get the most from your produce purchases, consider using all parts of the veggie.  

I wanted to include a recipe for chard in this week's newsletter so I did what many folks  do; I went online.  However, none of the recipes suited my fancy.  So I'm just going to wing it by simply experimenting with items we have at market and see what I come up with.  Although I have loads of cookbooks, I often prefer to just improvise, using what is on hand at the time.  When a creation turns out great, I celebrate.  When it turns out not so great, I simply remind myself of one of my favorite sayings:  All life is an experiment.  The dish is always edible, even if not particularly attractive.  

So, here's my improv on chard:
Wash chard, cut stems from leaves and cut both into bite-sized pieces.  It is advised to use lots more than you would think because it "shrinks" down as it cooks.  Warm olive oil
in skillet and put stems in to saute for a few minutes.  Add leaves, stir in a bit of balsamic vinegar and spices of your choice.  Saute a few minutes more or to desired doneness.  You could serve the chard at this point as a side dish; or, you could make it into a light supper dish by adding a couple eggs that have been whisked.  Sprinkle on some shredded cheese and cook until eggs are set and cheese is melted.  Quick, easy, nutritious, and delicious!  And, all the ingredients are available at our market, even the spices (from Lola's Botanicals).

Improvisational cooking is a great accompaniment to shopping at the farmers' market.  Rather than go to market with a recipe in hand, make your selections from the items available at market each week and experiment.  This is a fun way to let your "inner cook" be expressive.  Try it and see for yourself.  Then, let me know what you created.  I'd be happy to include it in a future newsletter.  Simply Reply to this email newsletter and your email will come to my Inbox.  



NOTICES
We recommend that you DOUBLE UP your purchases this week because we will not have market on June 24.  This is due to the church being used for Vacation Bible School.



PREVIOUSLY ANNOUNCED
Some of you are long-time readers of the newsletter; others are new to the market and are reading the newsletter for the first time.  This section is included each week to bring your attention to important happenings around the market and around town. 


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Pre-ordering Pays Off
Have you ever arrived at market to purchase your favorite item/s from your favorite vendor/s only to be disappointed because the vendor/s sold out of the item/s?  Did you know that no longer has to happen?  At LEWFM you can pre-order your items and pick them up any time during regular market hours.  Pre-ordering not only pays off for you, it also helps the vendors know how much to prepare/harvest, which greatly reduces waste.  Pre-ordering is a real win-win for all, and it only takes a few minutes of your time to plan ahead and place your order.  Given the importance of Eating Well, getting into the habit of placing your pre-orders each week will likely become a high priority on your weekly To Do List. 

There are two easy ways you can place your pre-orders, in person at market or via email.  Here's how the email ordering works:  Email me at LEWFMLOCAL@GMAIL.COM and ask to be added to the vendor email pre-order list.  Each week you will receive an email from the vendors detailing the items they have available for you to order that week.  Reply to their email, letting them know the items you wish to order, then come to market on Friday to pick up your items. 

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  For a full listing of our vendors, their products, and services including:    
  • Kids & Krafts, where the kids can have loads of fun so you can leisurely shop the market
  • Many food and non-food items
  • and a list of vendors who accept credit cards
Check out our Vendors.

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Produce Perks
For those who noticed the logo at the bottom of the newsletter recently and wondered what it means, here is the good news about a new program.  Produce Perks is an incentive program that is meant to encourage and help those who receive EBT (formerly known as food stamps) purchase more produce.  Produce Perks is a dollar for dollar match (up to $10), with the matching dollars used on produce.  The Produce Perks website offers the following additional information:
“Produce Perks” is an initiative modeled after a similar program in Cuyahoga County.  Focus is on access and affordability of healthy fruits and vegetables for under-served consumers. 
Produce Perks are incentive tokens given to customers at participating farmers’ markets who use an Ohio Direction Card (“electronic benefits transfer” or EBT card) to purchase food.  A customer wishing to use their food assistance benefits can swipe their card at one central terminal, located at participating market’s information booths, and ask to withdraw a desired amount. The market provides tokens for the transaction and additional Produce Perks that can be spent on fruits and vegetables.  As the name suggests, Produce Perks are only good for purchasing fruits and vegetables.  All other tokens purchased with the Ohio Direction Card are good to use on eligible items at the market.           
Please help us spread the word about this very worthwhile program.  One way to help get the word out is to stop by the market management booth to pick up brochures to share with those you know who receive EBT benefits.  You could also leave brochures at your church, doctor or dentist's office, or any locations that would permit you to do so. 


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Please share this newsletter with friends and family to help spread the word about LEWFM!

We hope to see you real soon at Lettuce Eat Well Farmers' Market!






Newsletter compiled by Mary A. Hutten, Market Manager