Newsletter for Friday March 13, 2015

Lettuce Eat Well Farmers' Market is held each Friday year-round at Cheviot United Methodist Church 3820 Westwood Northern Blvd. 45211. 
Winter schedule:  The market is now on its winter schedule, which means market is held every Friday from 3:30 - 6:30 P.M.  Please read all the pertinent information about the winter market elsewhere in this newsletter.
Location: usually in the church's Werner Lounge.  Follow the sign that says OFFICES and we will be right inside that entrance.  Please note that this location could vary depending on other activities taking place at the church.  Follow the happy voices and you'll find us.



THIS WEEK'S HIGHLIGHT
Building Communityships
As the name Lettuce Eat Well Farmers' Market implies, our main focus is to help everyone have access to healthy food.  In order for everyone to be able to Eat Well, it will take a joint effort of local producers, farmers' markets, and even retail establishments to reach the populace.  To accomplish this, it is important to connect with others who are working toward these same goals, thus making the building of the necessary infrastructure more doable.  One way to do this is by building Communityships.
  
Communityships is a term coined by one of the Co-managers of our market.  As the word implies, building communityships involves reaching out to a broader circle in order to develop relationships with other communities.  In that vein, we invited Heather Sturgill to write a guest article for our newsletter.  Heather, along with many others, is working tirelessly to make Apple Street Market in Northside a reality.  Following are excerpts from Heather's article and the Apple Street Market website.

The Apple Street Market will be a full service grocery store located in the former Save-A-Lot building in Northside.  Affordable fresh produce, assorted deli items, quality meats and dairy, and a variety of foods will be available. This new grocery will be a place where everyone feels welcome.
Owned by its workers and the community,  Apple Street Market will eventually be one of a network of neighborhood grocery stores in low food access areas. 

Apple Street Market’s business structure ensures more money is circulated within the community, and Greater Cincinnati region.  When the store starts making a profit and distributing dividend payouts ($$$) to Worker and Community Owners, ALL of that $$$ will be recirculating in the community, because ALL the dividends will go to people that either work in the store or shop in the sto
re.  (Dividend payouts to Community Owners are based on “Patronage rebates”…a portion of what they spend in the store is returned to the Community Owner.)
 

To open the store we need $1.5M.

As of February 26, 2015 we have:

·       $100,000 from Large Donors (Grant from Interact for Health);
·       $55,400 from selling 554 Community Owner Shares;
·       $35,000 Individual Donors/Lenders
·       $100,000 Contributed improvements
·       $1,000,000 Loan from Cincinnati Development Fund (when we reach our goal of 1,500 Community Owners)

 

One does not need to live in Northside to become an owner of Apple Street Market.  Ownership is open to all.  The cost to become a Community Owner of the Apple Street Market is only $100, an investment that keeps on giving back to you and the community.  And, Apple Street Market will carry a large variety of locally produced items.  What a great way to participate in Building Communityships.  For more information about Apple Street Market or to become a Community Owner you may visit their website http://applestreetmarket.coop/



PREVIOUSLY ANNOUNCED
While some of you are long-time readers of the newsletter, people who are new to the market are reading the newsletter for the first time; therefore, this section is included each week so new folks can see what's happening around the marker and around town.   

AT THE WINTER MARKET
Products-A-Plenty  
If you haven't been to market this winter because you think there isn't much there, you are in for a pleasant surprise.  We encourage you to stop by this Friday and you'll see that our vendors have you covered from breakfast to bedtime snack.  The large selection of produce varies from week to week but usually includes potatoes, onions, carrots, cabbage, salad and cooking greens, beets, turnips, winter squash, and more.  Of course we have many other products, both food and non food.  You'll find eggs, local honey, olive oil, breads, healthy locally produced potato chips, baked goods, totally yummy cheeses, tea blends, a variety of handcrafted soaps, and lots more.  You can find more information about our vendors and their products on the Vendor page of the market website http://lewfm.org/Vendors.html   
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IMPORTANT INFO ABOUT WINTER MARKET  
Although all the vendors will have items that customers can purchase the day of market, if you would like to SAVE 10% on your purchases you can do so by pre-ordering your items from each of the vendors.  You can pre-order while you are market each week, or if you won't be at market and would like information on how to place your pre-orders, email us at lewfmlocal@gmail.com.  You can also find more information about how to pre-order and SAVE 10% by visiting the market's website lewfm.org   Or you may call Mary at (513) 481-1914.

The SAVE 10% offer is not valid on meat and craft purchases.  
      

For a full listing of our vendors, their products, and services including:
  • Kids & Krafts (available starting at about 4:15), where the kids can have loads of fun so you can leisurely shop the market
  • Many food and non-food items
  • and a list of vendors who accept credit cards
Check out our Vendors.

You can also see up-to-the-minute news on the market's Facebook page https://www.facebook.com/lewfm.org


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Produce Perks
For those who noticed the new logo at the bottom of the newsletter recently and wondered what it means, here is the good news about a new program.  Produce Perks is an incentive program that is meant to encourage and help those who receive EBT (formerly known as food stamps) purchase more produce.  Produce Perks is a dollar for dollar match (up to $10), with the matching dollars used on produce.  The Produce Perks website offers the following additional information:
“Produce Perks” is an initiative modeled after a similar program in Cuyahoga County.  It is administered by OSU Extension, Hamilton County as a partnership of OSU Extension, Hamilton County; the City of Cincinnati Health Department; and the City of Cincinnati Creating Healthy Communities initiative.  Focus is on access and affordability of healthy fruits and vegetables for under-served consumers. 
Produce Perks are incentive tokens given to customers at participating farmers’ markets who use an Ohio Direction Card (“electronic benefits transfer” or EBT card) to purchase food.  A customer wishing to use their food assistance benefits can swipe their card at one central terminal, located at participating market’s information booths, and ask to withdraw a desired amount. The market provides tokens for the transaction and additional Produce Perks that can be spent on fruits and vegetables.  As the name suggests, Produce Perks are only good for purchasing fruits and vegetables.  All other tokens purchased with the Ohio Direction Card are good to use on eligible items at the market.           
Please help us spread the word about this very worthwhile program.  One way to help get the word out is to stop by the market management booth to pick up brochures to share with those you know who receive EBT benefits.  You could also leave brochures at your church, doctor or dentist's office, or any locations that would permit you to do so. 


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Please share this newsletter with friends and family to help spread the word about LEWFM!

We hope to see you real soon at Lettuce Eat Well Farmers' Market!




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