Newsletter for Friday July 28, 2017

We are now in our Summer Market season with market being held every Friday indoors 3:30 - 6:30 at Cheviot School.  

Cheviot Elementary School, 4040 Harrison Ave. 45211: 
Parking and entrance are accessed behind the school.  Take Harrison Ave. to Carrie St. to McFarran St.  You will see the Lettuce Eat Well Farmers' Market sign by the entrance door.  Once inside, enter through the double doors to your left and enter the gymnasium on your left.



THIS WEEK'S HIGHLIGHT
Special Guest Vendor, Jenny Lohmann
This week's Special Guest Vendor's topic is so timely: Keeping Fresh Food Fresh.  Now that our market has an abundance of fresh produce, you will likely want to know the best ways to keep your purchases fresher longer.  Do you often wonder what should go in the fridge?  What should stay on the counter?  What should be wrapped?  What should be left loose? 
Click image to enlarge
 Jenny Lohmann of Hamilton County Recycling and Solid Waste will take the guess work out of helping you keep your market purchases fresher longer, thus cutting down on waste.     


Jenny is part of a group of people who are working to help reduce the amount of food waste in our region.  She's currently reaching out to farmers' market shoppers to help ensure that your purchases go for their intended purpose, to feed your family.  Stop by Jenny's table this Friday to receive a copy of the  brochure, "Keep It Fresh."  Jenny will also be giving our market shoppers a free reusable produce bag, while supplies last.  



SEASONAL & CHANGING PRODUCTS/ITEMS 
TOMATOES have arrived!  Yes, for all those who have patiently waited since last fall for their tomato fix, your wait is over.  Tomatoes are abundant and beautiful in a number of heirloom varieties.  In addition to tomatoes, our produce vendors are currently bringing an array of Summer season produce: green beans, carrots, onions, beets, zucchini, and loads more.  Remember to buy extra now while the produce is abundant and put some up for the winter: ferment, freeze, can, dehydrate.  This winter you will be glad you took steps now so that you can Eat Well year-round. 
  

PREVIOUSLY ANNOUNCED
Some of you are long-time readers of the newsletter; others are new to the market and are reading the newsletter for the first time.  This section is included each week to bring your attention to important happenings around the market, around town, and beyond.


LOCAL FOOD SUMMIT: It's All FREE and All Online
You are invited to "attend" the free online Nationwide Local Food Summit, being held August 6 through August 16.  To register go to   http://www.thelocalfoodsummit.com/ 

Prior to the official beginning of the Summit, you can  watch sneak previews that will certainly whet your appetite for more.  The sneak previews are currently available, each for a brief time.

The Local Food Summit is a must see for anyone who has any interest in what is happening to our food.  You've almost certainly been exposed to a plethora of information regarding the latest cover ups in the food industry.  To counteract these atrocities, many great minds have been working diligently, some for decades, to help make positive changes in the way our food is produced.  

By attending the free online summit you will hear from these folks and learn what you, too, can do to help make a difference.  Isn't it time for all of us to wake up to what is happening in regards to food production?  I would offer a resounding YES to that question!  

The following from the Local Food Summit website offers additional information.  And remember, although the Summit does not begin until August 6, you can begin viewing the sneak previews now.  I've watched several of them and have been immensely inspired by what I've heard and learned.  



 The first nationwide local food gathering, August 6 - 16
Through a combination of online interviews and presentations, plus live webinars, hear from and interact with more than 60 of the most significant on-the-ground leaders, activists, practitioners, authors and elders who are at the front lines of the local food movement—all for free. This will be an unprecedented historical event.
Join us in catalyzing a revolutionary acceleration and expansion of the local food movement's impact, effectiveness, and scale! 
Join the many people from around our nation just like you who are responding to this great calling to localize our food supply! 

To register for the free online Local Food Summit go to http://www.thelocalfoodsummit.com/


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NOTICES
Some of our vendors attend market every week, some every other week, some once a month.  For dates and details http://lewfm.org/Vendors.html 



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A VERY SPECIAL REQUEST
Each week in this newsletter I highlight one or more of our Very Valued Vendors.  This week I am highlighting one of our Very Value Customers, Clark.  I recently received an email from Clark asking that I include information in the newsletter regarding his very special request.  Following is Clark's email:  

WOULD YOU LIKE TO BE A LIVING KIDNEY DONOR?  My name is Clark and I’m receiving hemodialysis due
to experiencing renal failure over a year ago.  The treatments are keeping me alive but my greatest hope is to receive a kidney from a living donor.  I’m presently on the deceased donor wait list but it could take as long as three to five years to receive a transplant.  My quality of life would be enhanced if I could receive a living donor and no longer have to receive dialysis.  If you are interested, please contact the University of Cincinnati Medical Center Transplant Department at 513-584-7001.  I deeply thank you for your interest, Clark.

If you would like to contact Clark directly, simply send me an email by replying to this newsletter and I will forward your email to him.

I sincerely hope you will forward this newsletter to all on your contact list so we can help spread the word far and wide regarding Clark's very special request.  



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Pre-ordering Pays Off

Have you ever arrived at market to purchase your favorite item/s from your favorite vendor/s only to be disappointed because the vendor/s sold out of the item/s?  Did you know that no longer has to happen?  At LEWFM you can pre-order your items and pick them up any time during regular market hours.  Pre-ordering not only pays off for you, it also helps the vendors know how much to prepare/harvest, which greatly reduces waste.  Pre-ordering is a real win-win for all, and it only takes a few minutes of your time to plan ahead and place your order.  Given the importance of Eating Well, getting into the habit of placing your pre-orders each week will likely become a high priority on your weekly To Do List. 

There are two easy ways you can place your pre-orders: in person at market or via email.  Here's how the email ordering works:  Email me at LEWFMLOCAL@GMAIL.COM and ask to be added to the vendor email pre-order list.  Each market week you will receive emails from the vendors detailing the items they have available for you to order that week.  Reply to their email, letting them know the items you wish to order, then come to market on Friday to pick up your items. 

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  For a full listing of our vendors, their products, and services including:    
  • Kids & Krafts, where the kids can have loads of fun so you can leisurely shop the market
  • Many food and non-food items
  • and a list of vendors who accept credit cards
Check out our Vendors.


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BYOB: Bring Your Own Bags to Market
As a way to help reduce the use of plastic bags, we are asking customers to bring their own reusable bags to market.  I realize that many of you are already doing this and we very much appreciate you doing so.  For those who are not yet in the habit of grabbing a few reusable bags as you leave for market, it might take a bit of extra effort to develop this new habit.  Doing so will result in short and long term benefits.  To gain some insight into the importance of reducing the use of plastic bags, take a look at this brief video https://www.youtube.com/watch?v=lhxX1g9A2OM


If you don't have any reusable market bags we've got you covered.  Beginning this week I will have free reusable bags courtesy of Green Umbrella 10% Local Food Shift.  To receive your free bag, check out this link for directions for signing up for the 10% Shift.  https://greenumbrella.org/10shift  Then, when you come to market just let me know that you've signed up for the 10% Shift campaign and I'll have a bag for you: one per customer, while supplies last.



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Produce Perks
For those who noticed the logo at the bottom of the newsletter recently and wondered what it means, here is the good news about a new program.  Produce Perks is an incentive program that is meant to encourage and help those who receive EBT (formerly known as food stamps) purchase more produce.  Produce Perks is a dollar for dollar match (up to $10), with the matching dollars used on produce.  The Produce Perks website offers the following additional information:
“Produce Perks” is an initiative modeled after a similar program in Cuyahoga County.  Focus is on access and affordability of healthy fruits and vegetables for under-served consumers. 
Produce Perks are incentive tokens given to customers at participating farmers’ markets who use an Ohio Direction Card (“electronic benefits transfer” or EBT card) to purchase food.  A customer wishing to use their food assistance benefits can swipe their card at one central terminal, located at participating market’s information booths, and ask to withdraw a desired amount. The market provides tokens for the transaction and additional Produce Perks that can be spent on fruits and vegetables.  As the name suggests, Produce Perks are only good for purchasing fruits and vegetables.  All other tokens purchased with the Ohio Direction Card are good to use on eligible items at the market.           
Please help us spread the word about this very worthwhile program.  One way to help get the word out is to stop by the market management booth to pick up brochures to share with those you know who receive EBT benefits.  You could also leave brochures at your church, doctor or dentist's office, or any locations that would permit you to do so. 


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Please share this newsletter with friends and family to help spread the word about LEWFM!

We hope to see you real soon at Lettuce Eat Well Farmers' Market!







Newsletter compiled by Mary A. Hutten, Market Manager

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